Pricing · InboxRatio Editorial
Brevo pricing (2026)
Prices on this page come from Brevo's official pricing page, checked 21 August 2026: www.brevo.com/pricing/. Monthly billing, prices exactly as shown by the vendor, captured and dated by InboxRatio Editorial.
Summary — generated from our pricing datasets
Brevo's pricing page lists 5 email marketing plans, including a free plan (9,000 emails/mo). The cheapest paid plan is Starter at $17/mo. At 1,000 contacts, the cheapest covering plan costs $17/mo, while the functional tier — the cheapest one with automation workflows, API access and vendor-branding removal — is Standard at $35/mo. At 50,000 contacts, the functional price is $69/mo on Standard. Averaged across our 4-point volume ladder, those functional prices sit at percentile 27.1 among the 13 email marketing services we price (0 = cheapest), which places Brevo in the SMB price band. No overage or dedicated-IP price appears among the captured tiers. Every price is as shown by Brevo, captured with the monthly billing toggle active and promotions excluded, and was last checked on 21 August 2026.
From Brevo's official pricing page
Brevo email marketing plans
| Tier | Monthly price | Annual-billed | What's included | Overage /1k |
|---|---|---|---|---|
| Free | $0/mo | — | 9,000 emails/mo | — |
| Starter | $17/mo | $15.25/mo | 1,500 contacts · 10,000 emails/mo | — |
| Standard | $35/mo | $31.50/mo | 1,500 contacts · 10,000 emails/mo | — |
| Professional | $499/mo | $449.08/mo | 150,000 emails/mo | — |
| Enterprise | Custom quote | — | — | — |
Checked 21 August 2026 on Brevo's official pricing page · monthly billing toggle active, promotions excluded, currency as shown. “—” = not published on the captured tier.
Entry tier vs functional tier
Entry tier
$17/mo
Starter — the cheapest paid plan on the page.
Functional tier at 1,000 contacts
$35/mo
Standard — the cheapest tier with automation workflows, API access and vendor-branding removal.
From our pricing-by-volume dataset
What Brevo costs by contact count
| Volume | Cheapest covering plan | Functional tier | Checked |
|---|---|---|---|
| 1,000 contacts | $17/mo | $35/mo(Standard) | 19 August 2026 |
| 5,000 contacts | $69/mo | $69/mo(Standard) | 21 August 2026 |
| 10,000 contacts | $69/mo | $69/mo(Standard) | 21 August 2026 |
| 50,000 contacts | $69/mo | $69/mo(Standard) | 21 August 2026 |
Monthly billing, prices as shown. Where Brevo has no exact step at a volume, the nearest covering step was captured. Functional tier = the cheapest tier with automation workflows, API access and vendor-branding removal.
Free plan, trial and extras
- Free plan
- Yes — Free: 9,000 emails/mo
- Overage
- No public overage price captured
- Dedicated IP
- No public dedicated-IP price captured
What each tier unlocks
| Tier | API access | Automation | Branding removal |
|---|---|---|---|
| Free | yes | no | no |
| Starter | yes | no | no |
| Standard | yes | yes | yes |
| Professional | yes | yes | yes |
| Enterprise | yes | yes | yes |
Per-tier clauses as recorded in our pricing dataset (checked 21 August 2026); “limited” = capped or partial, “not stated” = not documented by the vendor.
How Brevo pricing compares
$$ SMB price band in email marketing — average functional-price percentile 27.1 across 4 volumes, among the 13 services we price (0 = cheapest).
- 1,000 contacts: #8 of 13
- 5,000 contacts: #5 of 13
- 10,000 contacts: #3 of 13
- 50,000 contacts: #1 of 13
From our feature matrix — documented by the vendor
Headline features
- Marketing campaignsCore email marketing product (plan email volumes on all tiers)
- Transactional emailMessaging API: 'Send transactional emails, SMS, and WhatsApp messages'
- SMTP relayAPI/SMTP/webhooks included on all plans per pricing-page FAQ
- Workflow builderUnlimited multi-step workflows on Standard+; none on Free/Starter
- API'A unified REST API for sending messages across email, SMS, and WhatsApp'; all plans incl Free
- Webhooks'Receive real-time event notifications for email, SMS, marketing, and payment activity'
- Dedicated IP'Set up your dedicated IP in Brevo' (paid option); included on Enterprise plan
- SMSSMS sending via unified messaging API
Features checked 21 August 2026. ✓ documented · ◐ limited or plan-gated · × documented as absent · — not documented.
Generated from our datasets — every value verified and dated
Frequently asked questions
How much does Brevo cost?
Paid Brevo email marketing plans start at $17/mo (Starter), according to Brevo's official pricing page as checked on 21 August 2026. At 1,000 contacts, the functional tier is Standard at $35/mo.
Is there a free Brevo plan?
Yes. Brevo's pricing page lists 5 email marketing plans, including a free plan (9,000 emails/mo). Checked 21 August 2026.
What does Brevo cost at 10,000 contacts?
At 10,000 contacts, Brevo's Standard tier costs $69/mo; it is both the cheapest covering plan and the functional tier (prices as shown, checked 21 August 2026).
What does Brevo's functional tier include?
At 1,000 contacts, Standard ($35/mo) is the cheapest Brevo tier with automation workflows, API access and vendor-branding removal. We compare email marketing services on this functional tier rather than on the headline entry price. Email Marketing pricing compared.
When was Brevo pricing last checked?
On 21 August 2026, from Brevo's official pricing page (https://www.brevo.com/pricing/). Every price on this page carries its capture date.