InboxRatio

Catalog entry · InboxRatio Editorial

Constant Contact

Constant Contact is an email marketing platform whose demand is concentrated in the United States — about 81% of the search volume we measured for the brand comes from the US market. The company operates at constantcontact.com; the homepage blocks automated visitors, so we confirmed the domain through its own search-indexed pages and secondary sources in August 2026.

There is no free plan; a 14-day trial is offered. The Lite tier lists $12/month as its starting price at 0–500 contacts, and on re-capture the tier-pricing modal rendered its full fee schedule (the empty price cells we hit on 19 August 2026 did not recur): Lite costs $30/month at our 1,000-contact normalization step, rising to $80 at 5,000 contacts, $120 at 10,000, and $430 at 50,000, with Standard and Premium running $25–$145 above Lite at each step and everything above 50,000 contacts going to Contact Sales. Because Constant Contact's pricing page and help pages do not state which tiers include API access or branding removal, its price level is banded on entry prices rather than a verified functional tier. Pricing checked 21 August 2026.

Deliverability: not yet tested. Constant Contact will go through the same seed-list protocol as every service in this catalog, described in how we test; until then it is listed unranked in the email deliverability ranking.

From our pricing dataset

Pricing at a glance

TierMonthly priceWhat's included
Lite$12/mo500 contacts · 5,000 emails/mo
Standard$35/mo500 contacts · 6,000 emails/mo
Premium$80/mo500 contacts · 12,000 emails/mo

Pricing checked 19 August 2026 · monthly billing, prices as shown by the vendor.

From our feature dataset

Deliverability capabilities audit

The 17 deliverability capabilities we check every vendor for — authentication help, IP management, list hygiene, and reputation tooling. This audits what Constant Contact documents; it is separate from our tested deliverability ranking.

11 of 17 documented capabilities

  • Partial:

    SPF assistancepartial

    KB guidance on SPF ('Should I add Constant Contact IP addresses to my SPF record?'); auth is DKIM-CNAME based

  • Yes:

    DKIM setup

    Self-authentication with DKIM CNAME (or TXT) records generated by Constant Contact

  • Yes:

    DMARC support

    Constant Contact generates the DMARC record names/values to add to DNS

  • Not documented:

    Dedicated IPnot documented

    Not documented — browser pass 2026-08-21: KB search for 'dedicated IP address' returns no dedicated-IP offering

  • Yes:

    Shared IP pools

    Default sending shares reputation 'with all Constant Contact customers'; self-auth lets you build your own domain reputation

  • Not documented:

    IP warmingnot documented

    Not documented — browser pass 2026-08-21 (no dedicated-IP product, so no warmup tooling documented)

  • Not documented:

    Automated warmupnot documented

    Not documented — browser pass 2026-08-21

  • Not documented:

    IP pools managementnot documented

    Not documented — browser pass 2026-08-21

  • Yes:

    Bounce management

    'Managing, removing, and preventing bounced emails' KB tutorial — bounce categories managed in-app

  • Partial:

    Suppression listspartial

    Bounce management includes removing undeliverable addresses; standalone suppression lists not stated

  • Partial:

    Complaint managementpartial

    Abuse complaints monitored at account level — accounts 'flagged for review due to high spam... direct abuse complaints' and blocked from sending pending review; per-contact auto-suppression of complainers not documented

  • Not documented:

    Feedback loop handlingnot documented

    Not documented — browser pass 2026-08-21: no FBL mention in KB spam-complaint articles

  • Yes:

    Reputation monitoring

    Platform monitors spam/bounce/abuse rates — accounts 'flagged for review due to high spam, bounces, prohibited content, direct abuse complaints'; email staging holds sends during list review

  • Not documented:

    Blacklist monitoringnot documented

    Not documented — browser pass 2026-08-21: 'Mailbox providers and blocked email' KB article is guidance only, no monitoring tool

  • Partial:

    Deliverability analyticspartial

    Per-email delivered/bounce/unsubscribe reporting; no inbox-placement or account deliverability dashboard documented

  • Yes:

    Deliverability consulting

    In-house 'Account Review and Delivery Specialist Team' — phone support 'regarding your account or... concerns about the delivery of your emails' (6 days/week, multiple regions)

  • Yes:

    Domain authentication guidance

    'Understanding email authentication' KB overview + step-by-step self-authentication

Items marked — are not documented by the vendor. In this category, silence is itself a signal. How we read vendor claims: methodology.

From our feature dataset

Constant Contact feature matrix

What the vendor documents, category by category. ◐ marks tier-gated or limited capabilities; — means the vendor does not document it.

Email4 of 6 documented
  • Yes:

    Marketing campaigns

    Core email marketing product

  • Not documented:

    Transactional emailnot documented

    Not documented — browser pass 2026-08-21: no transactional email product anywhere on constantcontact.com features nav or the v3 developer portal (API is campaign-based)

  • Not documented:

    SMTP relaynot documented

    Not documented — browser pass 2026-08-21: no SMTP relay offering on site or developer portal

  • Yes:

    Bulk sending

    Plan send multipliers 10x/12x/24x contacts per month

  • Yes:

    Email templates

    'hundreds of professionally-designed email templates'

  • Yes:

    Drag-and-drop editor

    'easy-to-use email editor, drag-and-drop functionality'

Automation6 of 6 documented
  • Partial:

    Email sequencespartial

    Automation tier-gated: 1 template (Lite), 3 templates + AI campaign builder (Standard), unlimited custom (Premium)

  • Partial:

    Drip campaignspartial

    Ready-made automation templates (welcome, re-engagement); custom automations Premium-only

  • Partial:

    Event-based automationpartial

    Trigger templates for abandoned cart, post-purchase, birthday; custom triggers Premium

  • Partial:

    Behavioral automationpartial

    Behavior-based automation via templates; custom Premium-only

  • Partial:

    Workflow builderpartial

    'visual workflow builder... with ready-made automation templates'; unlimited custom automations Premium-only

  • Partial:

    Conditional logicpartial

    'Add, edit, or remove a conditional split rule using the Automated Path Builder' — Yes/No branches; custom automation paths are Premium-gated

AI2 of 6 documented
  • Yes:

    AI email generation

    'AI Content Generator can write all your: emails, social posts, text messages, landing pages' — 'plug in a few words and get fully written content'

  • Not documented:

    AI subject linesnot documented

    Not documented — browser pass 2026-08-21: AI page covers full-content generation only, no subject-line-specific tool stated

  • Not documented:

    AI content optimizationnot documented

    Not documented — browser pass 2026-08-21: no send-time optimization or AI content scoring stated

  • Not documented:

    AI segmentationnot documented

    Not documented — browser pass 2026-08-21: no AI-driven segmentation stated on AI page

  • Not documented:

    AI campaign recommendationsnot documented

    Not documented — browser pass 2026-08-21: no AI product-recommendation feature stated

  • Partial:

    AI agent / assistantpartial

    'AI campaign builder' generates a coordinated multi-channel campaign from one prompt (Standard+)

Personalization4 of 4 documented
  • Yes:

    Segmentation

    Segments supported; unlimited segments on Premium

  • Yes:

    Dynamic content

    'Customize what each contact sees in your email with dynamic content... based on their city, state, or other detail' + dynamic links

  • Yes:

    Personalization variables

    Contact-detail personalization incl. custom contact fields ('collect the information that matters... for sending personalized and targeted content'); personalization in custom-code emails

  • Yes:

    Behavioral targeting

    Automation triggers 'based on a date, when they engage with you, or based on their ecommerce activity'

Analytics4 of 4 documented
  • Yes:

    Opens & clicks

    'easy-to-understand tracking and reporting'

  • Partial:

    Conversion trackingpartial

    'compare campaign results, or online sales with intuitive dashboards'

  • Yes:

    Campaign reporting

    Campaign performance dashboards

  • Partial:

    Deliverability analyticspartial

    Per-email reporting includes bounces ('Emails sent - Bounced = Delivered') and unsubscribes; no inbox-placement/deliverability dashboard documented

Developer features4 of 5 documented
  • Yes:

    API

    V3 REST API ('99.99% uptime'); higher rate limits via Tech Partner Program; plan gating still unstated on portal

  • Not documented:

    SMTP APInot documented

    Not documented — browser pass 2026-08-21: no SMTP/send API on the v3 developer portal

  • Partial:

    Webhookspartial

    Webhooks exist but as 'Partner Webhooks' for technology partners only (subscription topics e.g. cancelled accounts); no general customer event webhooks documented

  • Yes:

    SDKs / client libraries

    Open-source V3 SDKs on GitHub: C# (.NET), PHP, Python, Ruby, TypeScript

  • Yes:

    Public API docs

    Public developer portal exists (v3 API); plan gating unstated

Marketing platform6 of 7 documented
  • Partial:

    CRMpartial

    Separate 'Lead Gen & CRM' product line (knowledgebase section); core plans integrate with external CRMs

  • Yes:

    Signup forms

    'website signup forms, pop-ups, and lead-generation landing pages'

  • Yes:

    Popups

    Pop-up forms

  • Yes:

    Landing pages

    Lead-generation landing pages

  • Not documented:

    Chatbotsnot documented

    Not documented — browser pass 2026-08-21: no chatbot product in features nav (Email, SMS, Social, Ecommerce, Events, AI, Automation, Integrations, List-Building, Reporting)

  • Partial:

    SMSpartial

    SMS marketing; Premium plan includes 500 SMS/mo (US)

  • Yes:

    Other channels

    Social marketing (Instagram/Facebook/LinkedIn/TikTok), paid ads, events

E-commerce4 of 5 documented
  • Yes:

    Store integrations

    'integrates with popular CRMs, ecommerce platforms... contacts, orders, and engagement data stay in sync'

  • Yes:

    Cart recovery

    Abandoned-cart reminder automation templates

  • Yes:

    E-commerce automation

    Post-purchase follow-up automations

  • Partial:

    Purchase trackingpartial

    Order data syncs from connected stores

  • Not documented:

    Product recommendationsnot documented

    Not documented — browser pass 2026-08-21: no product-recommendation block stated on ecommerce/AI pages

Features checked 21 August 2026 · from vendor documentation and official feature pages.

Captured from the vendor website

Constant Contact in screenshots

Constant Contact website: homepage hero section

Constant Contact homepage, August 2026

Source: vendor website · 21 August 2026

Constant Contact website: product/features section

Homepage AI tools section with the content generator UI

Source: vendor website · 21 August 2026

Independent review platforms — shown as context; never part of our measured Deliverability Score

What users say

G2

4.1/5

7,431 reviews

Checked 21 August 2026

Capterra

4.4/5

2,942 reviews

Checked 21 August 2026

Trustpilot

3.9/5

1,848 reviews

Checked 21 August 2026

Weighted average 4.1/5 across 12,221 reviews.Large review base

Shown as independent context — never part of our measured Deliverability Score

What others say about deliverability

  • In its 2026/7 test round (11,094 emails), Constant Contact landed 74.09% in the inbox, 22.96% in spam and lost 2.96%, ranking 22nd of 23 tested providers (score 88/100), with Gmail its weakest mailbox at 70.57% inbox.

  • States Constant Contact achieves a 92% average inbox placement rate — 'among the top performers' — crediting automatic bounce management and list hygiene, while cautioning that results still depend on each sender's own reputation, list and content.

  • Calls deliverability Constant Contact's 'genuine strength,' claiming 85-95% inbox placement in independent tests with good sender reputation and enforced list hygiene, though it does not name or link the specific tests behind the figure.

Same primary category, from our catalog

Alternatives to Constant Contact

Selected by catalog rule — same primary category, same depth tier first, then catalog demand order. Never hand-picked.

Generated from our datasets — every value verified and dated

Frequently asked questions

What is Constant Contact?

Constant Contact is an email marketing service in the InboxRatio catalog. Its regional focus is United States.

How much does Constant Contact cost?

Paid Constant Contact plans start at $12/mo (Lite tier), prices as shown by the vendor, last checked 19 August 2026.

Does Constant Contact document its deliverability capabilities?

Constant Contact documents 11 of the 17 deliverability capabilities we audit every vendor for (authentication help, IP management, list hygiene, reputation tooling). This audits what the vendor documents — it is separate from our measured Deliverability Score, and undocumented items are themselves a signal. How we read vendor claims.

What do users say about Constant Contact?

Across 12,221 reviews on G2, Capterra and Trustpilot, Constant Contact averages 4.1/5 (review-count-weighted). User ratings are shown as context only — never part of our measured Deliverability Score.

Has Constant Contact's deliverability been tested by InboxRatio?

Not yet — Constant Contact is in the queue for Cycle 0, our first seed-list test cycle across the whole catalog. We publish measured inbox-placement results only after a completed cycle, so this profile carries no Deliverability Score until then. How we test.

What are the main Constant Contact alternatives?

From our catalog, the closest alternatives are Mailchimp, Brevo and Klaviyo — services sharing Constant Contact's primary category (email marketing), selected by a neutral catalog rule, never hand-picked.