Catalog entry · InboxRatio Editorial
SendPulse: User reviews, pricing & features
SendPulse is a multi-channel marketing platform whose catalog-relevant products are email marketing and transactional SMTP sending; our measured demand for the brand includes notable European and Latin American components. sendpulse.com served the platform homepage directly when we verified it in August 2026, and the service runs through both of our test protocol lines.
Pricing is geo-served in EUR with no USD switch, so we record face values. The marketing Standard tier is €16/month at exactly 1,000 subscribers with unlimited emails, and a free plan sends up to 15,000 emails per month. On the SMTP product page, the Basic tier at our 50,000-email transactional volume is €14.85/month. Pricing checked 19 August 2026. The SMTP curve steepens past Basic's range: €14.85/month at 50,000 emails is the second-cheapest functional tier we captured, but 100,000 emails requires Pro at €69.85/month and 500,000 requires Enterprise at €259.86/month, both mid-pack for their volumes (multi-volume capture, 21 August 2026).
Measured · September 2026
Our deliverability test
Placement
- Inbox95%
- Tabs (Promotions / Updates)0.7%
- Spam3.4%
- Missing0.9%
- Bounced0%
By mailbox provider
- Gmail100/100
- Outlook75/100
- Yahoo95/100
From our pricing dataset
Pricing at a glance
| Tier | Monthly price | What's included |
|---|---|---|
| Free | €0/mo | 15,000 emails/mo |
| Standard | €16/mo | 1,000 contacts · unlimited emails |
| Pro | €19.20/mo | 1,000 contacts · unlimited emails |
| Enterprise | Custom | — |
| Tier | Monthly price | What's included |
|---|---|---|
| Basic (Free 12K) | €0/mo | 12,000 emails/mo |
| Basic | €14.85/mo | 50,000 emails/mo |
| Pro | €69.85/mo | 100,000 emails/mo |
| Enterprise | €259.86/mo | 500,000 emails/mo |
Functional tier
Standard at €16/mo is the cheapest SendPulse tier with automation workflows, API access, and vendor-branding removal all included.
Pricing checked 19 August 2026 · monthly billing, prices as shown by the vendor.
From our feature dataset
Deliverability capabilities audit
The 17 deliverability capabilities we check every vendor for — authentication help, IP management, list hygiene, and reputation tooling. This audits what SendPulse documents; it is separate from our tested deliverability ranking.
13 of 17 documented capabilities
- Yes:
SPF assistance
'Set up an SPF record' + email authentication KB docs
- Yes:
DKIM setup
'Set up a DKIM signature' KB doc
- Yes:
DMARC support
'Set up DMARC policy record' KB doc
- Yes:
Dedicated IP
Dedicated IP offered — 'a good choice if your monthly sending volume amounts to more than 50,000 emails'
- Partial:
Shared IP poolspartial
Shared IPs are the default (dedicated IP described as single-sender alternative); pool policy not detailed
- Yes:
IP warming
IP warm-up guidance: clean list, segment, send consistently to ramp a new dedicated IP
- Not documented:
Automated warmupnot documented
- Not documented:
IP pools managementnot documented
- Yes:
Bounce management
'Hard-bounced addresses are added to the list of incorrect addresses' and excluded from future sends
- Yes:
Suppression lists
Automatic suppression list (unsubscribes + spam-markers); 'algorithm compares recipients... if email addresses match, the email won't be sent'
- Yes:
Complaint management
Marking an email as spam auto-adds the address to the suppression list
- Partial:
Feedback loop handlingpartial
Spam-marks trigger automatic suppression (mailbox-provider feedback implied); FBL not named
- Partial:
Reputation monitoringpartial
Sender-reputation guidance docs ('High Sender Reputation Starter Pack'); no monitoring dashboard stated
- Not documented:
Blacklist monitoringnot documented
- Partial:
Deliverability analyticspartial
Delivery/error reports + email verification tool
- Not documented:
Deliverability consultingnot documented
- Yes:
Domain authentication guidance
'Configure SPF and DKIM for email authentication' + domain authentication KB docs
Items marked — are not documented by the vendor. In this category, silence is itself a signal. How we read vendor claims: methodology.
From our feature dataset
SendPulse feature matrix
What the vendor documents, category by category. ◐ marks tier-gated or limited capabilities; — means the vendor does not document it.
Email6 of 6 documented
- Yes:
Marketing campaigns
Bulk email campaigns (15,000/mo on Free)
- Yes:
Transactional email
'Transactional Emails' product
- Yes:
SMTP relay
SMTP service product
- Yes:
Bulk sending
Unlimited emails on paid tiers
- Yes:
Email templates
'Over 130 responsive templates'
- Yes:
Drag-and-drop editor
'drag-and-drop email builder'
Automation6 of 6 documented
- Yes:
Email sequences
Automation 360; Free = basic (5 flows/50 elements/1 event), advanced from Standard
- Yes:
Drip campaigns
'series of messages automatically sent'
- Yes:
Event-based automation
'Create your own events to start an automated email flow when triggered'
- Yes:
Behavioral automation
Event- and data-driven flows with segment filters
- Yes:
Workflow builder
Automated flow builder
- Yes:
Conditional logic
'use filters to segment by interests, status, and other data' inside flows
AI4 of 6 documented
- Partial:
AI email generationpartial
'Use AI' on email Text elements improves copy or generates new text 'from scratch'; capped: 'SendPulse offers up to 200 free AI requests across all tools', beyond that own ChatGPT/Claude/Gemini API keys ('pricing plans do not cover the cost of OpenAI tokens')
- Not documented:
AI subject linesnot documented
- Partial:
AI content optimizationpartial
AI copy improvement: 'Correct mistakes', 'Shorten', 'Simplify', tone changes, translation into 10 languages; subject to the 200 free AI requests cap / own API keys; no send-time optimization documented
- Not documented:
AI segmentationnot documented
- Partial:
AI campaign recommendationspartial
Chatbots only, with a connected AI model: 'AI can analyze subscriber needs... deliver personalized recommendations, and trigger a purchase or registration flow'; no AI recommendations in email documented
- Partial:
AI agent / assistantpartial
Flow-builder AI assistant: 'describe an automated flow in your prompt, and AI will generate a ready-to-use flow layout' (chatbot flows; 'for free up to 5 times', then paid plan) and explains elements; no autonomous agent documented
Personalization4 of 4 documented
- Yes:
Segmentation
'Send emails based on gender, location, or particular interests'
- Yes:
Dynamic content
Personalized content per subscriber data
- Yes:
Personalization variables
'Leverage subscriber data—name, location, or date of birth'
- Yes:
Behavioral targeting
Segment conditions 'Opened and clicked a link', 'Opened but did not click a link', 'Did not open recent emails'; behavioral data limited to the last 3 months
Analytics4 of 4 documented
- Yes:
Opens & clicks
'detailed open and click-through statistics'
- Yes:
Conversion tracking
'sent messages, conversions, and click-throughs'
- Yes:
Campaign reporting
'downloadable sending, delivery, and error reports'
- Partial:
Deliverability analyticspartial
Delivery/error reports + Email verifier; no inbox-placement testing stated
Developer features5 of 5 documented
- Yes:
API
API on all tiers (comparison-table DOM-verified)
- Yes:
SMTP API
SMTP service with API
- Yes:
Webhooks
'Transfer data using API or inbound webhooks'
- Yes:
SDKs / client libraries
Official REST API client libraries on SendPulse GitHub for PHP, Python, Node.js, Java, Ruby and C#
- Yes:
Public API docs
Public API integration docs (sendpulse.com/integrations/api)
Marketing platform7 of 7 documented
- Yes:
CRM
Built-in CRM product
- Yes:
Signup forms
Subscription forms
- Yes:
Popups
Pop-ups product
- Yes:
Landing pages
'Create websites without writing code' — landing page builder
- Yes:
Chatbots
Instagram/WhatsApp/Telegram/Facebook chatbots
- Yes:
SMS
Bulk SMS
- Yes:
Other channels
Web push notifications + Viber campaigns
E-commerce4 of 5 documented
- Yes:
Store integrations
Shopify app ('SendPulse Email, SMS & Pop-ups') exports contacts and shows pop-ups; WooCommerce integration listed in app directory. Shopify sync covers contacts only (no orders/carts stated)
- Yes:
Cart recovery
Automation 360 preset 'Abandoned cart' event triggers email flows; store must send the event to a generated URL (developer setup)
- Yes:
E-commerce automation
Automation 360 preset events 'Abandoned cart', 'Purchase', 'Registration' trigger multi-step email/SMS flows (event sent via POST to a generated URL)
- Partial:
Purchase trackingpartial
Purchase data only via developer-sent 'Purchase' event (POST request with product variables); Shopify integration syncs contacts only, no order sync stated
- Not documented:
Product recommendationsnot documented
Features checked 10 September 2026 · from vendor documentation and official feature pages.
AI & agent readiness · checked 2026-09-10
SendPulse and AI agents
74/100AI-nativeOfficial MCP server · hosted, connect by URL
AI agents and assistants can work with SendPulse directly through SendPulse MCP Server: email campaigns, transactional SMTP, CRM, chatbots, online courses and automation; statistics
- MCP serverOfficial.45/45
- Official agent skillssendpulse-email-skill (Agent Skills (SKILL.md)), sendpulse-smtp-skill (Agent Skills (SKILL.md)), sendpulse-template-skill (Agent Skills (SKILL.md))10/10
- AI assistant appsNo listing in Claude, ChatGPT or other assistant directories found.0/20
- AI-friendly docs15/15
- Built-in AI featuresAI email generation (partial), AI content optimization (partial), AI campaign recommendations (partial), AI agent / assistant (partial)4/10
Scored 0–100 from public evidence: an official MCP server weighs most (40, +5 when hosted), then official agent skills, AI assistant apps, AI-friendly docs and built-in AI features. "Not found" means we couldn't locate it on SendPulse's public pages or the official MCP registry, not that it can't exist. This is context, never part of the Deliverability Score.
Captured from the vendor website
SendPulse in screenshots
SendPulse homepage, August 2026
Source: vendor website · 21 August 2026
Homepage integrations section with chatbot and CRM product UI
Source: vendor website · 21 August 2026
Independent review platforms — shown as context; never part of our measured Deliverability Score
What users say
Trustpilot
4.5/5
2,843 reviews
Checked 21 August 2026
G2
4.6/5
718 reviews
Checked 10 September 2026
Capterra
4.6/5
773 reviews
Checked 21 August 2026
Weighted average 4.6/5 across 4,334 reviews.Large review base
Trustpilot counts for half of the average: it is an open platform where businesses can't remove negative reviews. G2 and Capterra share the other half, and a platform with fewer than 100 reviews counts proportionally less.
Same primary category, from our catalog
Alternatives to SendPulse
Mailchimp
$$$Email marketing platform with automation and e-commerce email, sold globally; owned by Intuit. The highest-demand service in our catalog.
View profile →
Brevo
$$Email marketing plus transactional email and SMTP relay on one platform; the European demand anchor in our catalog.
View profile →
Constant Contact
$$US-focused email marketing platform — roughly four-fifths of its search demand comes from the United States.
View profile →
Selected by catalog rule — same primary category, same depth tier first, then catalog demand order. Never hand-picked.
Generated from our datasets — every value verified and dated
Frequently asked questions
What is SendPulse?
SendPulse is an email marketing service in the InboxRatio catalog, also covering transactional email, smtp provider and omnichannel marketing. Its regional focus is Global.
How much does SendPulse cost?
Paid SendPulse plans start at €14.85/mo (Basic tier), prices as shown by the vendor, last checked 19 August 2026. The cheapest tier with automation, API access and branding removal all included is Standard at €16/mo.
Does SendPulse document its deliverability capabilities?
SendPulse documents 13 of the 17 deliverability capabilities we audit every vendor for (authentication help, IP management, list hygiene, reputation tooling). This audits what the vendor documents — it is separate from our measured Deliverability Score, and undocumented items are themselves a signal. How we read vendor claims.
What do users say about SendPulse?
Across 4,334 reviews on Trustpilot, G2 and Capterra, SendPulse averages 4.6/5, with Trustpilot counting for half of the average. User ratings are shown as context only — never part of our measured Deliverability Score.
Has SendPulse's deliverability been tested by InboxRatio?
Yes — SendPulse was measured in our seed-list deliverability test on 4 September 2026. Results publish to the email deliverability ranking; the full protocol is documented in our methodology. How we test.
What are the main SendPulse alternatives?
From our catalog, the closest alternatives are Mailchimp, Brevo and Constant Contact — services sharing SendPulse's primary category (email marketing), selected by a neutral catalog rule, never hand-picked.